Objectives/goals
In this course you will learn the basics of idea development, how to increase your creativity and how to develop a business idea.
Description
This course is an introduction to idea development. It´s content covers how to increase creativity to further development of business ideas.
Contents in bullet points
Unit 1: Finding inspiration
Unit 2: Smart solutions in idea development
Unit 3: Effective idea development
Title
Modern Approach to Idea Development
Keywords
Inspiration, idea generation, creative, mind mapping, systematic inventive thinking, idea development.
Author
HAC
Languages
English
Description
Unit 1: Finding inspiration Unit 2: Smart solutions in idea development Unit 3: Effective idea development
Contents
MODERN APPROACH TO IDEA DEVELOPMENT
FINDING INSPIRATION
Ideation
Finding Inspiration
Idea generation is a process of creating, developing and communicating ideas. There are two ways to construct an idea and turning it into an innovative concept.
http://www.businessdictionary.com/definition/idea-generation.html - https://medium.com/@ideakeep/12-questions-to-generate-an-idea-9cf705c503b8
Ideation
Finding Inspiration
Idea generation is a process of creating, developing and communicating ideas. There are two ways to construct an idea and turning it into an innovative concept.
http://www.businessdictionary.com/definition/idea-generation.html - https://medium.com/@ideakeep/12-questions-to-generate-an-idea-9cf705c503b8
Innovative behavior
Studies show that five key behaviors optimize your potential to generate innovative ideas.
Making connections between problems or ideas from unrelated fields
Asking questions that challenge common knowledge
Analyse customers, suppliers and competitor's behavior to identify new ways of doing things
Meet people with diverse ideas and perspectives
Constructing interactive experiences and provoking unorthodox responses to see what insights emerge
Notes: https://www.creativityatwork.com/2014/02/17/what-is-creativity/ The Innovator DNA - bók
Innovative behavior
Studies show that five key behaviors optimize your potential to generate innovative ideas.
Making connections between problems or ideas from unrelated fields
Asking questions that challenge common knowledge
Analyse customers, suppliers and competitor's behavior to identify new ways of doing things
Meet people with diverse ideas and perspectives
Constructing interactive experiences and provoking unorthodox responses to see what insights emerge
Notes: https://www.creativityatwork.com/2014/02/17/what-is-creativity/ The Innovator DNA - bók
Get creative
Ways to increase your creativity
Get creative
Ways to increase your creativity
Get confident
Everyone has the ability to generate great ideas, but it takes more than a great idea to venture into solopreneurship. A believe in one self and the courage to take action can make all the difference!
“At its core, creative confidence is about believing in your ability to create change in the world around you.”
-David Kelley-
Notes: https://www.entrepreneur.com/slideshow/317262
Get confident
Everyone has the ability to generate great ideas, but it takes more than a great idea to venture into solopreneurship. A believe in one self and the courage to take action can make all the difference!
“At its core, creative confidence is about believing in your ability to create change in the world around you.”
-David Kelley-
Notes: https://www.entrepreneur.com/slideshow/317262
From idea to success
“The only way to do great work, is to love what you do”
-Steve Jobs-
From idea to success
“The only way to do great work, is to love what you do”
-Steve Jobs-
Finding inspiration
Finding inspiration
Unleash
Unleash
Feedback is gold
Get talking!
Feedback is gold
Get talking!
Getting stuck
Getting stuck is no reason to give up, try different approaches to get going again!
Getting stuck
Getting stuck is no reason to give up, try different approaches to get going again!
SMART SOLUTIONS IN IDEA DEVELOPMENT
Mind Mapping
Smart solutions in idea development
Mind Mapping
Smart solutions in idea development
Ways to Mind Map
Ways to Mind Map
Clear and Simple
After organizing your thoughts through mind mapping, simplifying and clarifying things will give you the core of your business idea!
Try to describe your business idea in a sentence…
Idea: “My company,_(name of company)_, is developing_(a defined offering)_to help_(a defined audience)_(solve a problem)_with_(a product)”
Notes: https://medium.com/swlh/have-a-business-idea-here-are-the-next-steps-606db0f8eb2d
Clear and Simple
After organizing your thoughts through mind mapping, simplifying and clarifying things will give you the core of your business idea!
Try to describe your business idea in a sentence…
Idea: “My company,_(name of company)_, is developing_(a defined offering)_to help_(a defined audience)_(solve a problem)_with_(a product)”
Notes: https://medium.com/swlh/have-a-business-idea-here-are-the-next-steps-606db0f8eb2d
Apps
Smart phone apps that can boost your creative thinking!
Apps
Smart phone apps that can boost your creative thinking!
Outside or Inside the Box?
https://www.psychologytoday.com/us/blog/inside-the-box/201304/systematic-inventive-thinking
Outside or Inside the Box?
https://www.psychologytoday.com/us/blog/inside-the-box/201304/systematic-inventive-thinking
Systematic Inventive Thinking
Systematic Inventive Thinking
Five thinking tools (SIT)
Notes: https://www.psychologytoday.com/us/blog/inside-the-box/201304/systematic-inventive-thinking
Five thinking tools (SIT)
Notes: https://www.psychologytoday.com/us/blog/inside-the-box/201304/systematic-inventive-thinking
Subtraction
Remove an essential component from a product / idea and find uses for the newly envisioned arrangement of the existing components.
Example:
Removing the ear covers from traditional headphones resulted in “ear buds” that fits inside the ear.
Notes: https://www.psychologytoday.com/us/blog/inside-the-box/201304/systematic-inventive-thinking
Multiplication
Add to a product / idea a component of the same type as an existing component. The added component should be changed in some way.
Example:
Training wheels for children's bicycles. Wheels duplicated and modified to create a new product.
Notes: https://www.psychologytoday.com/us/blog/inside-the-box/201304/systematic-inventive-thinking
Division
Divide the product / idea functionally or physically and then readjust it. Taking a full-sized product and dividing it into smaller versions of itself.
Example:
For example cupcakes are a smaller individual sized cakes
Notes: https://www.psychologytoday.com/us/blog/inside-the-box/201304/systematic-inventive-thinking
Task Unification
Assign a new and additional task to an existing resource. The task may be previously thought to be unrelated.
Example:
A Facial moisturizer can additionally provide sunscreen protection.
Notes: https://www.psychologytoday.com/us/blog/inside-the-box/201304/systematic-inventive-thinking
Attribute Dependency
Creating and breaking dependencies between variables of a product.As one attribute changes another does too.
Example:
Transition sunglasses which get darker as the outside light gets brighter.
Note: https://www.psychologytoday.com/us/blog/inside-the-box/201304/systematic-inventive-thinking
EFFECTIVE IDEA DEVELOPMENT
Challenging new ideas
Effective Idea Development
Notes: https://www.pcma.org/power-procurement-valuable-creativity/
Before venturing into solopreneurship it is good to ask yourself practical questions to dive deeper into the core and concept of a business idea.
Notes: https://news.ewmfg.com/blog/5-questions-to-ask-about-your-product-idea
Practical Questions
Business idea development
Finding the focal point of execution, viability and demand is crucial to an idea´s success !
Technical Factor
1st: technical factor
→ Is the idea technically viable?
...but there are other factors for success.
Notes: Begin with the technical factor of an idea. Figuring out if an idea is technically viable and is crucial for advancing a business idea. But technology cannot stand alone and it´s success is dependent on other factors.
Financial Factor
2nd: business factor
→ Innovative technology cannot stand alone, it has to be economically viable and profitable.
If technology could stand alone the general public would travel via helicopter.
Human Factor
3rd: human factor
→ products must meet a demand
→ serve a need in the market
Compassion can drive further idea development by improving understanding of people's needs and desires.
Notes: Third, but not last the human factor is examined. The product must meet a demand and serve a need in the market. Compassion can also drive further idea development by improving ones understanding of people's needs and desires.